The Myth of the Social Media “it” Book

Feb 07, 2012 1 Comment

“One size fits all” is an idea whose time has come and gone.

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Social Media Equals Business

Feb 07, 2012 No Comments

It starts at search – on a mobile, device, gaming unit, computer…

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Peachpit Press Celebrates Its Silver Anniversary On The A-List (#AListQ)

Sep 05, 2011 No Comments

Peachpit Publishing Group (@Peachpit), the publisher of many “bibles” of in design, graphics, photography, digital video, and Web development, celebrates 25 years in business in a series of interviews on my show, The A-List with Jennifer Neeley. Imprints include not just Peachpit Press, but also New Riders, Adobe Press, Apple Certified Training, and Kelby/NAPP Books. [...]

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Live Podcast: Twitter Boot Camp Preview With AllTwitter Editor Lauren Dugan (#AListQ)

Jul 11, 2011 No Comments

With Twitter now at 300 million users, your audience is there – and growing.

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New Twitter Hashtag Chat Aims To Crowd-Source A New Company’s Social Strategy Every Week #SocialFresh

Jul 11, 2011 No Comments

To take part, simply log onto Twitter on Mondays at 4:00 PM PDT (7:00 PM EDT) and use the hashtag #SocialFresh.

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Live Podcast: Men’s Health Week With Dr. Paul Turek, The Turek Clinic

Jun 18, 2011 No Comments

He’s the creator of the world’s first and only artificial testicle (Wired, put that on your cover!) and it’s been said he can get, ‘sperm out of a rock.’

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Live Podcast: Evan Hamilton, Community Manager at UserVoice

Jun 13, 2011 No Comments

“Smarter, better,” customer service is what UserVoice (@UserVoice) promises and, by most accounts, delivers.

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Live Podcast: Simon Mainwaring, Author of We First and CEO and Founder of We First Branding

Jun 06, 2011 No Comments

We’re excited to bring you an exclusive preview of Simon Mainwaring’s (@simonmainwaring) new book!

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Preview of Social Media Marketing and Monitoring Conference #SMM11

May 14, 2011 No Comments

Luke Brynley-Jones (@lbrynleyjones) – one of the UK‘s most experienced social media consultants – brings his A-game to San Francisco on May 23rd for Social Media Marketing and Monitoring 2011 (#SMM11). Get a preview full of tips and advice right here.     From “Using Social Gaming Mechanics for Marketing” (aka Gamification) presented by Rajat Paharia, [...]

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Social Media in the Real World: Successful Applications of Social Media Strategies

May 02, 2011 1 Comment

Social Media in the Real World: Successful Applications of Social Media Strategies is a course I am teaching at San Francisco State University: College of Extended Learning starting at May 2nd.   To describe the course, I ask the central question:  How do established companies in business-to-business, business-to-consumer and non-profit areas use social media to build [...]

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Live Podcast: Kyle Lacy, Twitter Marketing For Dummies

Mar 29, 2011 No Comments

Kyle Lacy is the owner of a social media marketing and design firm, MindFrame (formerly Brandswag), and his clients have ranged from recording artist Jon McLaughlin to the Consumer Electronics Association to small businesses, with most having five or fewer employees and up to $500,000 to $25 million in revenue.   He blogs at [...]

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Live Podcast: Bob “Dr. Mac” LeVitus, iPad For Dummies

Mar 24, 2011 No Comments

Bob LeVitus, also known as Dr. Mac – is the author of more than 50 computer-related books, particularly on the Apple Macintosh, iPhone, and iPad for the ‘For Dummies’ book series. He started his own Mac troubleshooting business, called Dr. Mac Consulting and has been a columnist for the Houston Chronicle since 1996 penning the [...]

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