Course Description [Syllabus] How are established companies in business-to-business (B2B), business-to-consumer (B2C) and nonprofit / NGOs using social media to build their businesses? This course provides a closer look at the strategies and planning used by effective social media practitioners within organizations. Case studies and hands-on projects will reveal which strategies are most effective and...
With Twitter now at 300 million users, your audience is there - and growing.
To take part, simply log onto Twitter on Mondays at 4:00 PM PDT (7:00 PM EDT) and use the hashtag #SocialFresh.
He's the creator of the world's first and only artificial testicle (Wired, put that on your cover!) and it's been said he can get, 'sperm out of a rock.'
Luke Brynley-Jones (@lbrynleyjones) – one of the UK‘s most experienced social media consultants – brings his A-game to San Francisco on May 23rd for Social Media Marketing and Monitoring 2011 (#SMM11). Get a preview full of tips and advice right here. From “Using Social Gaming Mechanics for Marketing” (aka Gamification) presented by Rajat Paharia,...
Social Media in the Real World: Successful Applications of Social Media Strategies is a course I am teaching at San Francisco State University: College of Extended Learning starting at May 2nd. To describe the course, I ask the central question: How do established companies in business-to-business, business-to-consumer and non-profit areas use social media to build...
Andy Rathbone has written about computers and technology since the mid-80s. Twenty-five years later, he has written more than 50 books, and Windows For Dummies has become the best-selling computer book series of all time. With more than 15 million books in print, he earned spots on bestseller lists from the New York Times, USA...
Julie Adair King is the best-selling author of many books about digital imaging, including Digital Photography For Dummies, Shooting & Sharing Digital Photos For Dummies, and Digital Photography Before & After Makeovers. When not writing, she teaches at various locations, including such noted photography schools as the Palm Beach Photographic Centre in Florida....
I’ve signed up to Rock the Red Pump and show my support of increasing awareness of how women and girls in the United States are affected by HIV/AIDS and to salute the courage and strength they face each day in dealing with this disease – and I think you should, too. You can follow them...
Mark Harter is the Chairman and Chief Executive Officer for 4d Global partners. He founded TechSupportForDummies.com. Mark has over 25 years of experience in starting, running, and funding technology companies. He has led startup and existing operating businesses as an operating executive and investor, where he has raised in excess of $200 million in funding....
Marsha Collier made her mark as the top-selling author on eBay. Her books, including eBay For Dummies, Starting an eBay Business For Dummies, and eBay Business All-in-One For Dummies, have sold more than a million copies combined! Marsha’s now expanded her expertise to cover social media, especially its use as a customer connection tool. Marsha...
Joe Hutsko is a journalist, author, consultant and above all else, technology enthusiast. His stories on high-tech gadgets, gear, and video games have appeared in the New York Times, Salon.com, MSNBC.com, Fortune, Wired, Macworld, the Washington Post, Newsweek, PC World, TV Guide, Time, Popular Science, Laptop and numerous other publications. Joe is the author of...