Archive for Social Media

Live Podcast: Featured Guest Tara Hunt, Speaker, Author and One Of The Most Influential Women In Technology

Nov 01, 2010 No Comments

She had us at ‘Whuffie.’ Actually, she had us even sooner than that! Named one of Fast Company’s Most Influential Women in Technology in 2009, she is a top speaker, entrepreneur, mom, Canadian, karaoke addict, Flickr fan and Twitter-holic and much more. She is speaking high-demand, speaking at conferences around the world and we’re delighted [...]

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Live Podcast: Monitoring Social Media Conference Preview #MSM10

Oct 18, 2010 2 Comments

Following the success of their events In London, Influence People is hosting a one-day Social Media Monitoring Conference in San Francisco on 21st October, followed by a half-day training bootcamp on 22nd October. Monitoring Social Media (#MSM10) will bring together leading brands, PR and marketing experts to discuss the latest ideas, trends and techniques in [...]

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Email For The Generations Presentation At #SMMSF

Sep 17, 2010 No Comments

Nielsen and comScore tell us from their stats that advertisers look at all of us through a generational lens. Coming from more than a decade in the television industry – both on-air and digital – I have long been taught to use information we know about what appeals to members of each of the four [...]

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Live Podcast: Integrating Email Marketing with Social Media Conference Preview #SMMSF

Aug 21, 2010 9 Comments

  We have a stellar group joining The A-List to talk about what you can expect to learn at this conference, coming up Friday on 17th September from 9:00am – 5:30 PM at the Hotel Nikko in San Francisco. We’ll have conference organizers Luke Brynley-Jones (@LBrynleyJones) and Murray Newlands(@MurrayNewlands) of Influence People (@InfluencePeeps) and London [...]

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Live Podcast: Featured Guests Chris Heuer and Kristie Wells, Founders of Social Media Club

Aug 20, 2010 No Comments

“If you get it, share it!” That’s long been the tag line for Social Media Club. As the number of club chapters has grown, so too has the organization, providing quite a journey for the club’s founders. The story of Social Media Club’s founding and growth was discussed earlier this year at Webcom Montreal 2010. Now, The [...]

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Every Vote Counts: Let The Voice Of The SMB be Heard!

Aug 13, 2010 No Comments

The majority of US-based businesses are small or medium-sized. In addition to the size of the SMB market, both the economy and incentives from the federal government to encourage individuals to create business has positioned the SMB market as perhaps the most important sector of growth we’ve seen in more than a decade. Large enterprises [...]

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Live Podcast: David Meerman Scott and Brian Halligan, Authors of Marketing Lessons from the Grateful Dead

Aug 13, 2010 No Comments

What marketing lessons can you learn from ‘the most iconic band in rock history’? We’ll find out from the authors of a new book that tackles that question head-on. David Meerman Scott (@DMScott) and Brian Halligan (@BHalligan) are our featured guests for the hour. Don’t miss this archive of The A-List show here: Listen to [...]

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UPDATED: Teaching Understanding Google Analytics

Jul 22, 2010 1 Comment

I am thrilled to be teaching Understanding Google Analytics, an online course, for mediabistro. The first classes begin July 29th. That course is ending soon, but you can now sign up for the next session that will begin on Thursday evenings beginning October 7th. Sign up here. Here’s the course description: Business owners used to only [...]

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Live Podcast: Featured Guest Michael Tippett, Founder of NowPublic

Jul 16, 2010 No Comments

So how does one create one of the world’s leading media companies? Let’s ask one! Michael Tippett founded NowPublic, one of the largest media organizations in the world. He’s accomplished a great deal, but  as international expert on emerging news models, he may have a very interesting take on what print media can do to save themselves. [...]

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Why Sentiment Analysis Can’t Work And Why It’s A Damned Good Thing!

Jul 06, 2010 8 Comments

This is a guest blog post from Dominique Lahaix, CEO of eCairn. eCairn Inc. (@eCairn) is a privately held software technology company, founded in October 2006 that specializes in community and influencers marketing. Headquartered in Los Gatos, California, Dominique (@Dominiq) and other company founders have a cumulative experience of 50+ years in e-marketing, knowledge engineering, collaborative filtering, [...]

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Live Podcast: Featured Guest Marissa Louie, CEO of HeroEx

Jul 02, 2010 2 Comments

I had the good fortune to meet Marissa Louie of HeroEx as part of the process of becoming a panelist at next Thursday’s Social Media Marketing Conference in San Francisco (#SMMSF) and quickly came to like her smart, entrepreneurial spirit.   If you don’t already know about HeroEx.com, check it out. It’s in alpha, but delivers almost any item [...]

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Social Media Day: A Daunting Day For Some

Jun 30, 2010 3 Comments

It always amazes me. As the lead up to events such as Social Media Day, I get excited and want to share the event with more than just the community of bright minds that work in social media or related fields. No. I want to share it with the people I network with. Some spends [...]

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